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Look, founded in 1950 in Nevers in France, has become the worldwide leader of the road clipless pedal. Look invented the clipless pedal, the first carbon frame in 1986 and the first track single-piece carbon frame. Innovation is the engine of the firm that filed over a hundred patents, including the ZED and Keo Blade technology. It produces MTB, triathlon, road, city and track bikes as well as cycling outfits for demanding riders.
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